My theme today is five [sic] words: ‘under budget and ahead of schedule

“My theme today is five [sic] words: ‘under budget and ahead of schedule’,” added Trump. “You don’t hear those words too much within government, but you will. This is what I want to do for our country.”
Ivanka Trump, whose name has been attached to both the hotel’s spa and its flagship suite over two floors of the bell tower, also sounded worn down by the steady stream of attacks. “This political season has been one of the most interesting journeys of my life,” said Trump’s daughter. “Each day I have heard critics attempt to deride my father’s business. But one of the most telling things is the thousands of people who have worked with him who continue stand by his side.”
Eric Danziger, chief executive of the family’s hotel business, insisted the group was still meeting internal projections. “This has been a very rewarding year for Trump hotels. Our business continues to exceed our targets,” he said. But he somewhat spoiled the attempt to put a brave face on signs of commercial backlash by confirming recent reports that the next hotel venture would not bear the family name and would instead be called “Scion hotels”.
In Manhattan, the many buildings that bear Trump’s name have become a magnet for middle fingers from passing motorists, with reports of dumped dog excrement and hurled eggs. Management of one apartment complex has refused requests from residents for Trump’s name to be removed, citing cost and the risk of being sued.
The election had already been costly for the Trump brand. Early on, NBC severed ties over Trump’s immigration remarks. Macy’s dumped his menswear line. There have been attempts to remove his name from hotel projects from the Middle East to Canada.
But the combination of weeks of sexual assault allegations – all vigorously denied by Trump – and plummeting poll numbers mean the hotel launch comes at a particularly bad time.
“We’ll build a wall against racism and bigotry,” read a banner on display outside the main entrance as an army of political reporters descended beforehand. “This is not really a hotel; this is a symbol of Trump’s political ambition,” claimed Eugene Puryear, a protester with the Answer Coalition. “This is another opportunity for Trump to creat
e this myth about his so-called business prowess.”